Jess Shields

Jessica Shields
Product Marketing Leader and Practitioner

B2B SaaS | Cybersecurity | Data & AI | Networking | Human Capital Management

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Pragmatic Certified Product Marketer (2026) | Product Marketing Alliance Certified Product Marketer (2021)

A Little About Me

Hi, I’m Jess Shields, a product marketing leader with a passion for making products stand out, connecting market needs with solutions, and driving impactful growth. With over two decades in tech, I’ve built my career on aligning product and market fit, optimizing go-to-market strategies, and bringing clarity to complex challenges. As a mom, a mentor, and a lifelong learner, I’m committed to growth—both personal and professional. My journey has taken me from big tech teams to strategic leadership roles, always focused on making a difference through thoughtful, effective marketing.

Hear me speak about my career journey and what makes me stand apart.

What I Offer

I’m here to ensure companies reach their fullest potential by delivering product marketing that resonates. From market insights and competitive positioning to sales enablement and strategy, I bring a toolkit of strategies and frameworks that can be customized to meet specific goals. Whether launching a new product or fine-tuning messaging to improve pipeline velocity, I focus on creating alignment between product, marketing, and sales teams to move the needle on business growth.

Why I'm Unique

I don’t just tick boxes; I create impact. My career is built on an understanding of what makes buyers engage and stick with products. I’ve learned that the most effective marketing begins by listening to the market and aligning teams around a clear vision. And I bring a fresh perspective through my Leash Lessons series, sharing insights from the podcasts I listen to while walking my dog, Bobby. These lessons are a blend of product marketing wisdom, leadership takeaways, and career reflections that resonate with today’s professionals.

Explore My Work

I invite you to explore my portfolio, browse Leash Lessons and connect with me if you’re looking for a product marketing leader who brings strategic expertise and a fresh, authentic approach to every product.

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